Every Thread Tells a Story
Linea creates artist-designed, collectible, embroidered essentials that transform everyday pieces into personal expressions of identity.
We believe what you wear should tell your story — because your life isn't always linear.
Our Signature Tee, Reimagined
Crafted from 100% reclaimed cotton, this midweight jersey offers a vintage-soft feel with a more responsible footprint.
Designed with:
– A slightly slimmer, tailored fit
– A higher neckline for a clean finish
– Structured sleeves for a more elevated shape
Made in Los Angeles from start to finish.
A foundational piece—designed to be worn on repeat and personalized to tell your story.
Meet Lissa Gunn
Lissa Gunn grew up in the South, where everything had a monogram and her mother’s cross-stitch was always within reach. Her grandmother — chic, with a closet full of furs and Ferragamos — taught her early that what you wear is a kind of language.
That language shaped her career. Lissa has spent two decades in fashion, building DTC and wholesale businesses for brands like MOTHER Denim and Citizens of Humanity, with early years at Akiko as an assistant designer that taught her how a brand is truly built. In 2015, she launched — and later sold — her own children’s line, Harbour.
Over the years, her path has taken unexpected turns — across industries, cities, seasons of life, and versions of herself she never planned for, but grew into anyway. That idea became the foundation of Linea Label: your life isn’t always linea(r).
Years in denim shaped her personal uniform: a favorite white tee, great jeans, and the sneakers worn on repeat. From that simplicity, Linea Label was born — elevated essentials made personal.
Linea Label is the throughline. Inspired by her childhood, the women around her, and the evolving chapters of a life lived with intention, it reflects a love for meaningful connection, creativity, beautifully worn places, slow mornings, and the people who make you feel most like yourself.
A brand for the things you keep — and the meaning you stitch into them.
Each Linea t-shirt is cut, sewn, and stitched in Los Angeles, California using exclusive 100% reclaimed waste cotton. Vintage-soft and fully biodegradable, the fabric is made from post-industrial waste — a world-first textile innovation helping push the industry in a more thoughtful direction.
Designed to feel lived in from the very first wear, each piece is created with intention to become a lasting staple in your closet.
